On Friday 18 and Saturday 19 July, hundreds of fitness fanatics came together for FitPro Live; an annual event designed to inspire those involved in the fitness industry and organised by the UK's largest fitness development company, Fitness Professionals Ltd.
Joining FitPro members and exhibitors at the ExCeL London were a team of PPL licensing experts, including Business Relationship Executives (BRE’s) Kirsty Tavakoly and Laura Ferguson, Tariff Development Executive Mark Steel and Sector Manager Adam Milne.
Providing detailed information about the PPL Exercise to Music tariff and interesting information from our recent Exercise to Music research - the team spent two days talking to FitPro members and professionals, communicating the value that playing recorded music by original artists has in a fitness environment and why, in most cases, businesses in the fitness sector need a music licence to play music.
Alongside PPL a wide range of businesses also exhibited, showing the latest cutting-edge products and services for the fitness business sector. Live demonstrations and educational sessions took place, delivered by a line-up of global experts and the world's top fitness presenters.
Speaking of the event, Sector Manager Adam Milne was pleased to report that visitors to the stand were very positive in their approach to music licensing, especially aspiring exercise instructors.
PPL is running an ongoing Exercise to Music campaign in which we hope to raise awareness of PPL even further and build positively on our relationships within the fitness sector. Our aim is to continue to clearly communicate the need for a music licence and ensure it is understood that PPL pays all licence fees (less operating costs) to its members, so that they can be paid fairly for the use of their music when it is played publically to benefit businesses.
Director of Operations, Christine Geissmar: “PPL takes every opportunity to meet with our customers face-to-face. Industry-focussed events such as FitPro Live provide the perfect chance to reach out to new and current customers with information about music licensing which is relevant to their business sector. Our friendly and approachable team are very knowledgeable and will be happy to discuss all aspects of music licensing requirements with customers at these events.”
Find out more about our Exercise to Music tariff and apply for your licence online, plus watch our new film to help understand why businesses playing recorded music will usually need a PPL music licence.
You can also discover more PPL footage from the event on Twitter @PPLUK; follow us for more news about events our teams will be attending in 2014.